v0 by Vercel
Generate real, editable React/Next.js UI components from a prompt.
Description
v0 generates working React and Tailwind components (not just static mockups) from a text prompt, built by the team behind Next.js, with a full in-browser editor.
Pros
- Output is real, editable React/Tailwind code
- Fits naturally into a Next.js/Vercel workflow
- Good starting point for UI you'd otherwise build from scratch
Cons
- Best fit is specifically React/Tailwind projects
- Complex, bespoke UI still needs manual refinement, and credits run out faster on bigger prompts
What it does & solves
v0 solves the gap between an AI-generated mockup and actual usable code — instead of a static image, it outputs real React and Tailwind components you can drop into a project, edit further, or hand to a developer. Because it's built by the Vercel/Next.js team, it's tuned specifically for that stack rather than trying to generate UI for every framework, which means the output tends to fit a Next.js project's conventions more naturally than a generic UI generator's would.
Use cases
- Generating a first-draft UI component from a plain-English description
- Prototyping a landing page or dashboard layout quickly before custom design work
- Turning a rough design idea into real, editable React/Tailwind code
- Iterating on a generated component through follow-up prompts and the in-browser editor
- Speeding up internal tool UI that doesn't need bespoke design
- Pulling a generated component directly into an existing Next.js/Vercel project
- Exploring quick UI variations before committing to a final design direction
Who it's for
Best suited to developers and teams already working in React, Tailwind, and ideally Next.js — the output fits that stack most naturally, and value drops for teams on a different framework. No design background is required to get a usable starting point, but reviewing and refining generated code benefits from being comfortable reading React/Tailwind.
Getting started
- 1Sign up for a free account at v0.dev — no credit card required to start.
- 2Describe the UI component or page you want in plain English in the prompt box.
- 3Review the generated React/Tailwind component in the live preview and iterate with follow-up prompts.
- 4Edit the code directly in the browser editor if you need fine-grained changes.
- 5Export the component into your project, or connect Git integration to push changes directly.
Tips for using it well
- Free credits reset each billing cycle but are capped at 7 messages a day — plan a real evaluation session rather than spreading a few prompts across many days.
- Be specific about layout, components, and styling in your prompt (e.g. 'a pricing page with 3 tiers, middle one highlighted') — vague prompts burn credits on iterations you could have specified upfront.
- Treat the first generation as a strong starting point, not a final product — bespoke or highly custom UI still needs manual refinement.
- Use the in-browser editor and Git integration to keep iterating without leaving v0, rather than exporting early and losing that loop.
- Since each generation draws down token-based credits, larger or more complex prompts cost more — break a big screen into smaller component requests if you're watching usage.
Plans & pricing
Free plan: The Free plan includes $5 of monthly credits (reset each billing cycle) and a cap of about 7 messages a day.
Plus
$30/user/month
$30 of monthly credits plus a small daily login credit bonus — the usual step up once the free daily cap becomes limiting.
Business
$100/user/month
Higher credit allowance and team-oriented features for organizations generating UI regularly.
Enterprise
Custom pricing
Custom credit volumes, security, and support for larger organizations.
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